Articles |
FOR IMMEDIATE RELEASE Competitors Join Together to Promote Each Other In the tough market of selling arts and crafts (especially jewelry), an exceptional group of woman artisans have joined together to promote one another. Berry Creek, CA March 9, 2007 - They call themselves the Eclectic Jewelry Artisans (EJA), and they promote one another with a number of methods that no small business should be without. One method is a combined gallery-style web site that the team promotes through blogging, message boards, handing out flyers and word of mouth. "It just makes more sense to promote a web site with a team of people rather than go it alone, only to get lost in cyber space. This is my primary reason for starting the team, the team work itself", says Ahna White, founder of EJA. "The trust and commitment it takes to build relationships over long-distance and via the internet is really impressive with this team", says Kira Slye , Project Manager, EJA. "We at Etsy have been really impressed with the way sellers like Ahna White have taken the initiative to gather like-minded artists together to share ideas, advertising, and business advice. We created Etsy with the hopes that it would inspire artists and artisans to build communities and band together to support one another and the independent art industry at large. EJA is a prime example of this." Matthew Stinchcomb, VP Marketing, Etsy. About Eclectic Jewelry Artisans: For additional information contact Ahna White or visit www.EEJA.org to meet the artisans. Contact: ### |
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(C) 2007 Self Representing Artists |